Newport Media is the second largest shopper publisher in the U.S. and the largest in the Northeast. A shopper is a free, weekly publication consisting largely of advertising content, which allow local and national advertisers to efficiently reach specifically targeted markets through saturation distribution. Newport's shoppers have a circulation of more than two million households, primarily in the metropolitan markets surrounding New York City and Philadelphia. The Newport family of shopper publications includes Results Media, the Yankee Trader, the Marketeer, Shopper's Guide, Huntington Pennysaver, and the Pocket Mailer. In February 1999, Newport Media was sold to Times Mirror as part of their shopper industry consolidation effort.
Date of Investment: June 1996
Date of Exit: February 1999
Type of Exit: Sale to Strategic Buyer
Headquarters: Hicksville, NY